Style Selector

Personalising the consumer journey for the world’s biggest electrical brand.

Style Selector

Launching a mood-board creator for the award winning line of switch gear in Australasia.

THE CHALLENGE

Schneider Electric was seeking to establish a direct to consumer channel through provided real value online to the new home build and renovation market.

 

THE OUTCOME

An online tool that enables consumers to ‘find their style’ of switches to suit their new home decor.

 

SCHNEIDER ELECTRIC / PDL / CLIPSAL

Schneider Electric is leading the Digital Transformation of Energy Management and Automation in Homes, Buildings, Data Centers, Infrastructure and Industries. 

 

With global presence in over 100 countries, Schneider is the undisputable leader in Power Management – Medium Voltage, Low Voltage and Secure Power, and in Automation Systems. They provide integrated efficiency solutions, combining energy, automation and software. 

THE RESULT

Through a series of workshops using the ‘design thinking’ framework’, Journey and Schneider Electric concepted the ‘Style Selector’. A mood board tool that let visitors find the perfect style for their house.

 

SOLUTION

  • User Centred Design
  • Prototyping
  • Web Application
  • Facebook Messenger Integration
  • Dashboard Tracking